Innovative Teaching
New and innovative teaching methods foster excellent interpersonal and communication skills among our students. Case studies, team work and business games demand and promote a great amount of personal initiative so that the students in our master’s programmes are optimally prepared for the demands of industry and business. An exceptional example are the virtual business games of ViEECO vAG:
ViEECO vAG, a virtual company where students can “play business”, aims at setting new standards in the education of operations managers at universities. It focuses on providing students with hands-on technical, methodological and social competences in intercultural and globally operating teams of different disciplines. Apart from that the teaching of know-how with practical relevance in an industrial environment is very important. This is achieved through the deployment of reality-based business games and the use of professional, highly developed information technology e.g. virtual 3D planning tools..
ViEECO vAG consists of two companies, ViPPER vGmbH and ViSLER vGmbH. Here, the students have to carry out business games based on real-life data – and this under enforced conditions: the members of the individual teams are spatially separated and their collaboration is carried out exclusively through modern information and communication tools and 3D planning tools from the environment of digital factories.
You can find more information about working at the virtual company and about the technology used by watching the following video: Virtual Collaborative Engineering (VCE) an der ESB Business School.
The ESB Logistics Factory
The ESB Logistics Factory is Reutlingen University’s logistics research department. The three main elements of the ESB logistics factory are research about current relevant challenges in industry, consulting concerning automation of logistics processes and the transfer of new insights to teaching. The interactive design of the three main elements is an essential part of the ESB logistics factory. Staff of the ESB logistics factory teach at Reutlingen University and the students actively participate in research projects.
New knowledge through research and development – the ESB logistics factory is active in research. Newly gained insights are used for planning and optimizing applied logistics processes. Act entrepreneurially- the ESB logistics factory regards itself as a real-life enterprise. Its aim is to maximize profits. Research and development projects are carried out in collaboration with companies. The aim is to solve company problems in a hands-on manner.
The three main focus areas of the ESB logistics factory are research, consulting and teaching.
Technical equipment and laboratories
The training of operations management students is carried out with state of t he art technology. We run different labs where study-related topics in logistics and production can be demonstrated and worked on by the students. We use industrial and thus professional software packages. We closely collaborate with the development departments of software companies to offer our students innovative and modern software systems which prepare them for the current demands of industry and business,
Information technology and communication technology lab and logistics lab
In these labs the students in the production and logistics programmes can familiarize themselves with the basics and with production and logistics-specific technologies.
Virtual Collaborative Engineering (VCE) Lab
In the VCE lab, the application of modern tools of the Digital Factory is studied in-depth. The whole engineering process from product development to factory planning is dealt with. Virtual Reality (VR) tools are also used here by spatially separated teams e.g. Virtual Collaborative Engineering (VCE). At the moment the lab is being equipped with a powerwall with immersive VR.
You can find more details about our technical equipment and software here:
http://www.esb-business-school.de/business-school/organisation/infrastruktur.html.
Technical equipment and laboratories
The training of operations management students is carried out with state of the art technology. We run different labs where study-related topics in logistics and production can be demonstrated and worked on by the students. We use industrial and thus professional software packages. In order to fulfil our aim to make our teaching attractive by using innovative and modern software systems and to prepare the students for the current demands of industry and business, we closely collaborate with the development departments of software companies.
Information technology and communication technology lab and logistics lab
In these labs the students in the production and logistics programmes can familiarize themselves with the basics and with production and logistics-specific technologies.
Virtual Collaborative Engineering (VCE) Lab
In the VCE lab, the application of modern tools of the Digital Factory is studied in-depth. The whole engineering process from product development to factory planning is dealt with. Tools from Virtual Reality (VR) are also used here. The focus of the lab is using tools of the Digital Factory in spatially separated teams, e.g. Virtual Collaboratibe Engineering (VCE). At the moment the lab is being equipped with a powerwall with immersive VR.
You can gain an insight in our technical equipment and innovative teaching in the download section.


